Um, yeah just generally speaking I, yeah, theres um there is um some loyalty um programs I think just like we spoke about you know in uh in the commercial in the consumer sector. Um ya know theres theres theres a lil bit of subjectivity that goes into that, um but uh ya know you always try to bring it back to uh ya know what percentage of spend are you getting with a customer, um, overall and and you know Erica knows this quite well as we you know start, you know, doing a lot of deeper dives with our customers in certain um commodity areas. Um you know to understand what level of spend are we getting uh from that customer and if we're not why not, uhm you know the type saying and, um you know, those, thats, and and again, Theres a little bit of subjectivity to that um.
Um, generally speaking there's some loyalty [uh] programs just like we spoke about, you know, in the commercial, consumer sector. There's a little but of subjectivity that [that] goes into that but, you know, you always try to bring it back to [uh, you know, eh...] what percentage of spend you're getting with the customer overall. And [and] Erica knows this quite well, as we start, you know, doing a lot of deeper dives in certain commodity areas to understand you know what levels of spend we're getting with the customer, and if we're not, why not.
The other thing is you look at, you know, when you have customers, you know, once you have agreements set in place, you know, what's the general feel for, you know, how many times they come back and say, you know, hey, you need to give me a bigger, better deal on this.
You know, even though you, you uphold your end of the bargain in terms of the agreement, you know, everything's, you know, I's dotted T's crossed, you know, how many times to, you know, do they, you know, ring you up, once you, you know, present them pro forma, and they agree to it, and you send it and it's like, you know, I need to do a little better for me type thing.
So, you look at, you know, it's kind of a general sense, feel, you know, of that. There's, there's always, I think, you know, how well they engage with the organization in terms of, you know, are they looking at ancillary services, you know, do they do they embrace, you know, digital type technologies. You know, do they do they understand the full value of, you know, the services that we